What is the primary focus of user experience (UX) design?

The primary focus of user experience (UX) design is to enhance user satisfaction with products. This involves understanding users' needs, behaviors, and pain points to create products that are not only functional but also enjoyable to use. UX design takes into account various aspects such as usability, accessibility, and the overall experience a user has when interacting with a product, whether it's a website, application, or any digital tool.

By prioritizing user satisfaction, UX designers aim to create intuitive interfaces and enjoyable interactions that meet users' expectations and requirements. This ultimately leads to better user retention, increased usage, and overall positive reviews of the product. The emphasis is on the user's journey and their perception of the product, rather than just technical aspects or aesthetic considerations, which is why enhancing user satisfaction is central to UX design.